COVID-19 Vaccination Communications Toolkit

Each of us can contribute to educating our communities about the importance of COVID-19 vaccines. This toolkit provides resources and guidance for community-based organizations and other agencies promoting COVID-19 vaccine confidence.

The purpose of this toolkit:

Our Googe Drive folder has materials you can use at your clinics and as you work with community members and vaccine clinics. This toolkit, including the information on this page, includes key points we are focusing on to provide clear, consistent, and accurate information. Review these resources to help build COVID-19 vaccine confidence by addressing concerns, answering questions, and having meaningful conversations.

5 Key Talking Points

Use these talking points when going out to our communities to initiate conversations. Print this postcard to have handy for when you are working with the community. 

  1. Millions of people in the United States, including millions here in Colorado, have received COVID-19 vaccines, and these vaccines have undergone intensive safety monitoring so you can feel safe getting vaccinated. 
  2. You may experience side effects after receiving the vaccine, but that’s normal.
  3. COVID-19 vaccines are free for everyone and no residency or insurance documentation is required. 
  4. When you’re fully vaccinated you can feel safer when hanging out with friends and family. 
  5. Talk to your health care provider or local clinic about the COVID-19 vaccine. And, you can always call the Tri-County Health Department to answer any concerns you have, including how to get a vaccine.
  1. Print, Download and Share
  2. Resources and Guidance
  3. Answers to Common Questions
  4. Building Vaccine Confidence

Tri-County Health Department:

  • Fillable Flyer
    • 8.5x11 English | Spanish
    • 11x17 English | Spanish
      • Add the Time and Date, Clinic Name, and Address. Cobrand by adding your logo to the right of the Tri-County Health Department logo. 
  • Fillable Door hanger - Hug Loved Ones Again | Feel Safe at Work Again(English and Spanish)
    • Two separate door hangers that you can cobrand by adding your logo next to the Tri-County Health Department logo 
  • Fillable Yard Sign - Free COVID-19 Vaccine Clinic Today (English and Spanish). The bottom left has a place to add your logo. Arrows are in different directions for the front and back.
  • Share our vaccine clinic flyers in English or Spanish with locations and times.

Tri-County Health Department:

State’s Power the Comeback campaign:

Fact SheetsSocial Media

Colorado Vaccine Equity Taskforce:

Centers for Disease Control and Prevention (CDC):

Tri-County Health Department

Colorado Department of Public Health and Environment (CDPHE):

Centers for Disease Control and Prevention (CDC):

Community Partners

Local partners created materials that you can share. 

The Colorado Department of Public Health and Environment provides a comprehensive list of communication resources. You also can find print and digital resources available for your use on our Partner Communications website.

Contact Us

Reach out to us as we are here to support you in this work going out to our communities to enhance vaccine confidence and increase vaccination rates. If you have any other ideas, communication needs, or tools that you would like to see added to this page, email Jessie Reeder at

Thank you for supporting your communities in getting vaccinated and showing them how easy it is with a vaccine site near them. Every person who is vaccinated is protecting themselves, their loved ones, and their community. Soon we will get back to the Colorado we love.